William Hill Sportsbooks is one of the most famous and long-established names in the betting industry. We know you can see their name in TV commercials or physical stores, and that’s because they have a very significant online and offline presence. In this review, we will discuss why William Hill receives a high rating from us because of their generous and regular promotions, great customer service, competitive odds, and user-friendly application. 

At Tipsportal, we are not just about sharing the news and even free sports betting tips. Our aim is also to provide you with the best reviews and top lists of the safest and most legally proven sports betting platforms in the UK. 

Do you want to find the perfect online betting website yourself? Here, on Tipsportal, it is easier than ever. You will now know the details and differences in the features of all the platforms we are listing. Here is our detailed William Hill review, if you want to see it for yourself or not.

Licensing and Security

It shows that William Hill is a trusted site, as it is licensed by five different gambling commissions. These regulatory bodies include the Gambling Regulatory Authority (GRA) in Gibraltar, the Agenzia delle Dogane e dei Monopoli (ADM) in Italy, the Malta Gaming Authority (MGA), the United Kingdom Gambling Commission (UKGC), and the Dirección General de Ordenación del Juego (DGOJ) in Spain. 

Being so well-regulated, William Hill is certainly a secure site that is committed to ensuring the protection of the members’ details and the fairness of games.

Bonuses and Promotions

William Hill offers several bonuses and promotions aimed at acquiring new customers and rewarding existing ones. Here are some examples:

  • One of the most popular offers for new players is “Bet £10, Get £30 in Free Bets.” This promotion requires you to stake £10 in a qualifying bet, and once this qualifying bet has been settled, you receive £30 in free bets to use for sports or casino bets.
  • Different ongoing promotions are available at any time of the year. Among them are enhanced odds on particular events, free bets if you lose in an accumulator bet, or money back if some event happens. 

You should regularly check the “Promotions” page on the William Hill website to learn about the current promotions available.


Being one of the leaders of the sports betting industry, this sportsbook UK offers an incredibly wide selection of wagers. Therefore, their popularity is highly based on it. You can find the odds for practically any sports event around the world, and there are dozens or even hundreds of markets for those. The company also frequently compares their odds to those of their competitors, ensuring that you are always given competitive rates.

It doesn’t matter if you are a fan of such a popular sport as football, basketball, or baseball, or if you would rather bet on some niche sports like darts or even Esports, William Hill has got you covered. You can watch the sports through a live stream using their William Hill Betting TV (app) or by visiting their website. 

If betting on sports is not what you are into, there are still other options, such as politics, virtual sports, and lotteries. It is also improbable that a different bookmaker would offer more since their selection of wagers is already so wide. The most popular markets are for the most popular events, especially in the top leagues, but even the lesser-known matches will provide you with a good variety of wagers.

Online Casino

William Hill has a combined casino and sports betting platform. Your account balance works for both, so you don’t have to transfer money to wager on a specific section. William Hill offers its players over 400 games. 

Naturally, the majority of them are slots. At the same time, there is a wider variety of games than is usually seen on that platform. They have a selection of roulette and blackjack, as well as poker and baccarat. The games are provided by different software developers, with Playtech being the most common one. NetEnt and over 30 other developers contribute as well.

For a more realistic and interactive experience, you can try a Live Casino with real dealers whom you can see and talk to via a video stream. The main provider at William Hill is Evolution Gaming, and it offers all the popular choices such as Blackjack, Roulette, and Baccarat as well as some game show-like amusements like Dream Catcher and Monopoly Live. Even though the shows do not have a limit on players, the table games might require you to wait for a seat.

VIP Club

Yes, this sportsbook UK does offer a VIP club. The club is not something that every player can get into; to become a VIP, you have to be invited. While the benefits the program offers are also not on public display, if you are invited to join the VIP club, you can expect the following: a personal account manager, exclusive bonuses, options to customize your account, and possibly some perks in the form of trips to significant sporting events.

Banking Options

William Hill knows that everyone has different preferences when it comes to depositing money. They offer a range of options to suit everyone. Most people use debit cards, although these could take 1-3 days to process. E-wallets such as PayPal are also very popular because they are much quicker. 

And, to keep up with the latest trends, William Hill even allows deposits through Apple Pay, though this requires their app and an iOS device.

Mobile Version

The William Hill app allows users to easily access the betting and casino features on their phones. It replicates the mobile website in terms of layout and functionality, while also offering some advantages. 

It allows the user to log in with a fingerprint and displays notifications about promotions and price boosts via push notifications. 

Finally, the user may bet on a variety of sports, and they are also able to play some casino games in the app. If the user would like to play more casino games or play with a live dealer, they must download the separate Casino or Vegas app.

Customer Support Staff

One bookmaker that provides high-level customer support is William Hill, a well-established bookmaker with over 85 years of experience. It caters to a global customer base with many different languages and is willing to assist you 24/7 through a range of options, including email, phone, live chat, and social media. 

Live chat is the most effective of those; usually, you get connected with an agent in a matter of seconds, and they are always polite and willing to help. If your question is common, you might also find the answer immediately in the FAQ section, which is excellent here.

The Verdict

Creating high-quality betting services over 85 years long history William Hill has done a great job. Their website and app are mobile-friendly and easy to navigate, while the sportsbook itself offers a large list of available sports and markets. 

In addition, both new and existing players can benefit from their promotions, such as the daily price boosts of your daily accas. We think you will not find any problems with William Hill and it definitely deserves to be tried. 

Frequently Asked Questions (FAQs)

Are there any restrictions on who can use William Hill in the UK?

Yes, there are. To begin gambling on William Hill if you are in the UK, you should be 18 years old. Moreover, depending on the context, the Gambling Commission might have additional limitations.

Where can I download the William Hill app? 

For Apple users with iPhones or iPads, you can search for William Hill in the official App Store and download the app directly from there. However, for Android users, the process is a bit different because Google Play does not allow gambling apps. Thus, you will not find William Hill in the Play Store. They need to look for it on William Hill’s website and download it there. So by searching their website download page, it is possible to find the instructions and download the application safely.

How to pay out at William Hill?

Just in case you have placed a bet at William Hill but the game has not finished yet, you do not have to lie and observe how everything is going! It has a “cash out” feature that allows you to take your winnings early and withdraw them.

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